The goal was to design a packaging for a new lava soap that would resonate well with both the Greek and tourist customers. In order to reach a wider audience, in a market that is increasingly demanding for products with natural ingredients, it was decided that the product would come in two packaging boxes. The first would have a more luxurious feel while the second would give off a handmade, friendlier vibe.
Collaboration between epsilon-8 and XYZ Kollia Design Agency.
June 18, 2017
Branding, Packaging Design